The excitement & terror of AI in graphic design

We here at UNIVERSE welcome our new robot partners. The potential of automating repetitive, technically complex (and most importantly, uncreative) production work is quite exciting. The question of how much will eventually be possible when we give AI more specific direction is a fascinating one.

typeface styles when to use them

Typography styles and when to use them

Typography is one of the strongest identifiers of your brand’s identity. Much like the icon element of a logo, the type choice will immediately visually communicate the tone and style of your brand identity. In this post we identify what characteristics and style each typeface conveys, when to use them (including accessibility considerations), and examples of each in use.