Thank you for your interest in our brand design services!

We encourage you to consider the design style of our studio and how this relates to you and your brand vision. Below are some FAQs and details about our process. Please shoot us an email or give us a call at 647-967-2844 if you have any further questions.

What's in a brand design exactly?

We define our brand designs as the main elements of logo, colours, and typography. These are the core assets that define a brand.

UNIVERSE is unique from our competitors as we also create one-of-a-kind design elements such as illustrations and patterns that will give your brand design a more complete toolkit and also create immediate recognition. A logo design is just the beginning.

Additional design elements that can also be defined and included in the brand design kit are custom icons and photography (as needed, as per budget).


Our brand design process

We have been specializing in logo and brand design for 20 years and have refined our creative process to ensure maximum clarity and communication with each stage. Before we start designing, our discovery phase is where we learn about what you what to express with your brand and research ideas about what think would be interesting and get your feedback.


You complete a creative brief so we can understand your business, your goals, competition, and your style preferences.

Stylescape Ideas

We create two unique stylescapes that incorporate the creative direction from the brief and gives us a rough idea of how we will shape the brand design. We will have a quick video meeting to review this together and hear your feelings about it.

Brand Design Created

We have a video chat and present our brand design to you and we discuss anything that could be improved.

Brand Design Package Prepared

Your design toolkit with your: brand design guide, logo, design file assets and logo file usage guide are all created in this last stage.


How much is a brand design package?

Our brand designs start at $2000.

How long will my brand design take?

The entire process will typically take about a month to complete. We have our research and discovery time, design time, presentation, review and refinement, and package creation.

What do I get with my brand design package?

Our brand design packages standardly include a logo files bundle, a logo files usage guide and a simple brand design guide in PDF form.

Logo Files Bundle + Usage Guide

In standard usages .ai. .png, .jpg, light and dark versions, stacked, wide, icon etc., along with a PDF that describes what the logo types are and when to use which.

Style Guide

A PDF that has details of your logo, colours, fonts, and design examples to demonstrate how the brand design should be used.

Additional design assets created using the brand design can be bundled, depending on your specific needs (ie: website, brochure, business cards). Bundling your assets will give you a discount on your complete brand design package.

Example Brand Design Guide

View the full guide

Ready to get started?

Let’s chat and we can learn about what you need.

Get in touch