New Projects

Latest work for our academic, university, social impact, and research clients.

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Canadian Urban Institute

Various graphic design, report design, and branding projects for the Canadian Urban Institute.

More projects

U of T Centre for the Study of Pain

Branding and website design and development project for The University of Toronto's Centre for the Study of Pain (UTCSP).

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Wendy Wong

Logo and brand design for a Canadian Professor of Political Science + Principal’s Research Chair. 

Welcome to UNIVERSE

UNIVERSE is a design studio based in Toronto, Ontario and the work of graphic designer Elaine Stam. The studio was founded out of Elaine’s love for design and her desire to create meaningful work for interesting clients.

We specialize in brand design, report design, Wordpress website development, and provide social media management and email marketing service for clients. With each project we keep our core values of simplicity and accessibility in front of mind.

We are looking for clients who we align with to create exceptional work and build relationships with. Please get in touch if we feel like the right fit for your next project.

More about us

Logo + Brand Designs

Our favourite brand designs with our signature creative logo style and accompanying visual patterns and artwork. Our passion is creating awesome logos and branding as it’s the foundation of every powerful design.

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Canadian Caregiving Summit

Website design for a Canadian Caregiving Summit event. Brand development and all accompanying design assets created for the conference.

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Unnatural Glow

Logo, branding and website design for a Toronto fibre optic costume designer and fire + flow arts performer.

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Bonsai Creative

Logo and brand design for Bonsai Creative, Ontario wedding videographers. This brand design is remarkable and features a subtle psychedelic style, custom illustrations, and a flexible logo set.

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Aardvark Book Club

Branding and logo design and website development for Aardvark Book Club, a book subscription service. The colourful illustrated identity is very versatile and creates a distinct personality for the brand.

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Caicos Island Charters

Branding, website, social media management work for a luxury sailing charters company in the Turks & Caicos Islands.

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Blue Noise Studios

Brand design for TorStar's new creative design agency, Blue Noise Studios. The edgier tone of the brand design reflects the contemporary style of work the studio is striving to create.

More brand designs

“The details are not the details. They make the design."

Charles Eames

Popular Design Packages

We make your design projects easy. Providing transparent details about services and costs, we are here to give you the information you need to make the process of choosing your Toronto design studio easy.

Starter item

Brand Design

Complete logo and brand design package including strategy, icons, logo options, and style guide.

Starts at $2500
Most Popular

Brand Design & Website Development

Our most popular package, we start with branding and apply it to your custom Wordpress website beautifully. See our website design portfolio to see the results of this work.

Starts at $8500
The Full Package

All Branding, Web, Social + Marketing

Let us take care of everything for you. From your branding, website, marketing, social media – we can design and manage everything you need for your online + print communications.

Starts at $1000/month

Questions about your options or our services?

Our Clients

Industries and client types we most commonly work with:

University + Education Support . Think Tanks . Research Departments . Public Policy Departments + Academics . Survey Data Institutes . Non-Profit Organizations . Diversity + Future Skills Departments . Social Capital Groups . Government Departments . Law and Lawyers . Healthcare . Therapist Studios . Psychedelic Research Institutes . Products + Services

Logo & Brand Design FAQs

Have a different question?

Ask a question

We create comprehensive brand design systems which include a logo design, along with typography, colours, and design elements defined. Our brand designs start at $2500. Learn more about our brand design packages.

  • Logo Files Bundle
    All standard usages provided: .ai. .png, .jpg, light and dark versions, stacked, wide, icon etc.
  • Style Guide
    A comprehensive PDF that has the logo, colours, fonts, and design examples to demonstrate how the brand design should be used.

Brand design projects take about a month from initial consultation, to having files in hand. We have been specializing in logo and brand design for 20 years and have refined our creative process to ensure maximum clarity and communication with each stage. Before we even start designing, our discovery phase is where we learn about what you what to express with your brand and research ideas about what think would be interesting and get your feedback.

Did you know our studio originally was called “Toronto Logo Design”? We focused on only creating logos for several years but learned over this time that the logo couldn’t be the only design asset that we provide the client in order for them to have a strong brand design. With this, we evolved our focus and now only create complete brand design toolkits which include:

  • a logo files bundle
  • typography details
  • colour palette defined
  • unique illustrations, graphic art and/or photography
  • a style design guide with logo usages explainedRead our blog post about the benefits of a complete brand design.

The Design Blog

We discuss current ideas, trends and share inspiration for your design project, as well as explain commonly asked FAQs such as how search engine optimization works.

More blog posts

Stay in touch

Subscribe to UNIVERSE eNews to get updates of our latest work and happenings straight to your inbox.

Follow us on social media

Brand Designs

View brand designs

Report Designs

View report designs

Website Designs

View website designs

Projects by Industry Type

Research departments, researchers + think tanks

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Health, cannabis + psychedelic research branding

Creative + portfolio websites

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Sales of products + services

Specialized service:

Report Designs

Research reports, annual reports, academic papers, you name it. Report designs we create are primarily for think tanks and government or educational institutions, U of T and Toronto Metropolitan University, as well as many other non-profit and policy organizations. We create reports with:

  • a unique visual identity
  • identity designs for report series
  • original photography, graphic art, illustrations + infographics whenever possible
  • AODA design considerations in mind
View reports
Accessibility-icon

Accessibility Considered Designs

Our Creative Director and Web Developer Elaine has studied AODA compliance (the Accessibility for Ontarians with Disabilities Act) through her experience working in Universities, the Ontario Law Society, and her Government clients. When you have accessibility best practices in mind it is not difficult to build them into your design. It is now an ethical best practice that UNIVERSE is proud to instill into every project we work on.

AODA compliance (at least a minimum level) should always be applied to web design and development [learn more about this here]. We also have studied how to create accessible PDFs and, generally, even our social media images that we design for clients are accessible. Educating our clients about the importance of accessibility is important to us and a core value.

Toronto Logo, Graphic, and Web Design Services

logo design
brand design
graphic design
website design
search engine optimization
accessible graphic & web design
social media management
social media image design
social and Google ad management

report designs
eNewsletter templates
eBlasts campaign designs
promo + media kits
promotional flyers
album cover art + design
poster design

business cards
illustrations
infographics
conference banners
Word letterhead customization
PowerPoint presentation template design

Why choose UNIVERSE

UNIVERSE Design Studio is a bespoke graphic art creator. We craft all our work to be one-of-a-kind and to represent you (and your logo/brand) with a fresh modern style. We are based in Toronto, Ontario and serve clients across Canada and internationally. Our studio has built a reputation as we:

  • Are always quick to respond and turn projects around
  • Have affordable rates
  • Are clear communicators
  • Focus on your unique needs to help you create designs that are remarkable
  • Create designs that accessible and adaptable over time

Our core values:

Communication

Process

Simplicity

Flexibility

Get unmatched quality graphic design services for your business from a professional graphic and web designer (sorry cousin Jim, we’ve got this!).

More about us

Ready to get started?

Get in touch if our work speaks to you and we can help with your project.

Get in touch